8 Reasons Why Social Media Marketing is Important to Your Business
The companies that are not on the top-notch edge of social media or forced by the prospects and customers to be on social networks, often wonder what benefits do social media marketing has. The answer to the question won’t be visible to the ones who see social media as frustration and added burden. There is no doubt that social media is the best resource to gain a large audience and find quality leads with more than 4.33 billion social media users around the world. As about 55 percent of the world population is on social media, it is impeccable for business owners to invest
Why Pinterest Should Be A Part of Your Marketing Strategy?
Pinterest is one of the most underrated social media platforms available. When you are planning for social media marketing for your business the first thing that strikes your mind will be Facebook, Instagram, Twitter, YouTube, etc. because they are more popular among people. According to Neustar's research, Pinterest is 1.5x more valuable than paid search and 2.3x times more efficient than other social media marketing platforms. The only thing you need to do is think out of the box and develop the right Pinterest marketing strategy particularly if you are running businesses like selling gift items, home appliances, beauty, fashion, and footwear, etc. The
How to Utilize Business Downtime Right Now for Future Business Growth?
The current COVID-19 pandemic lockdown is creating a huge impact on the business and the world’s economy as well. Being a hard period of lockdown time, several businessmen are experiencing shake and some businesses are at a huge loss. However, this time also should be faced by every entrepreneur, and businesses should try to get back to the normal direction of success. So, what should you do in this period? How to care for the business in this frozen period? Here are some tips and you can utilize them for the business growth and further success of the business. Establish a strong digital presence The
Top and Notable Social Media Trends to Watch Out for 2024 and Beyond
This blog was last updated on 3 Dec 2023.* Social media is continuously changing with the change in technological trends and advancements. This is true for both the platforms and the devices where the people will have a chance to interact with each other. As the number of people increases in the usage of different social media platforms, there is also a good rise in the usage of AR and VR tools with the help of home assistant devices, voice search, and so on. Also, it is true that the trends in social media are changing, and continue reading to know a few of them. In
Social Proof: An Effective Tool for The Business Development
If you are looking for ordering a show or book a movie ticket, what is the first thing that you will do? You will open the review column and view the previous comments given by the early users. You will gain some knowledge and try to judge the quality of the shoe or entertainment that the movie could offer. This is applicable for all the products and services that are purchased online. Even for some traditional shopping, people visit the shop only after viewing the online reviews regarding the brand, etc. This also creates a high impact on business growth. Continue reading to
Videos vs. Images: What You Should Use for Social Media Marketing
According to present marketing trends, social media is the best platform to engage the audience, but what is the best source of influence among image and video on social media? Social media is the platform where a huge number of people are found and you can make a good reach for your business. In that, you can make use of both the images and the videos to showcase your business. In the busy business world, video marketing is the hottest and the buzzwords that are found among the marketing enthusiastic peoples. The video carries some priceless things within few seconds and people will have
User Experience: A Great Tool to Drive Rate of Conversion
With the development of technology, people in the 21st century like to experience only the best technology without spending high risk or time. This is applicable in case of surfing the website and having easy handling mobile applications as well. When speaking about such higher-end advancements and comfort of people, User Experience (UX) comes in to picture. Therefore, UX plays a huge role in the growth of the business and here is certain importance decoded: What is UX? UX or User Experience is how the person feels when he or she is interfaced with a computer. This process includes several processes like a web application,
How to Engage Customers on Social Media with Storytelling
The storytelling is the perfect way to reach a wider audience and get remembered by them for a long period. A perfect story should have a proper beginning, middle, and end. That is why bigger brands toil hard to make catchy advertisements that are remembered for a longer period. So effective storytelling is important for any brand to get exposed to more people across the world. With storytelling, your brand provides the meaningful reasons to your audience on why they should start using your brand. Currently in a digital landscape where the influence of social media at its peak you need to incorporate right
Why Video Marketing is Important for Business Growth
In recent years video streaming is witnessing the constant growth and focus has shifted towards video marketing from content marketing. YouTube emerged as the largest video streaming platform in recent years and you can see other platforms like snap chat and Facebook are also moving towards video contents through their stories. This is good in the business point of view and already 63% of the companies started using video marketing these days. 83% of the online marketers feel video marketing is important in promoting your business to the next level. To earn good ROI companies should start focusing on video marketing. Here is
The Role of Content in SEO & Website Ranking on Search Engines
Everything has become online these days and it is important for your business to increase its online presence in order to reach the global audience. With the help of the internet, you can easily market your service or products and gain global attention without many hurdles. SEO plays a key role in enhancing your online presence and you have to implement the right strategies in order to get positive results. So, have you ever wondered how can you implement the right SEO strategy for your business? The answer is very simple your SEO begins and ends with the quality of content. You can’t